Welcome to one of the raddest design studios in the midwest. For us there are no typical rules and boundaries you’d find at an agency. We just love to work with cool people and make cool stuff with purpose that elevates a business and sets it apart.

Our clients have truly helped us become a hot spot for design innovation with an artistic heart by trusting us to do what we do best. We primarily work with other creatives from all walks of life – tattoo artists, boutique restaurants, hair salons, makers & crafters, photographers – really anyone doing something epic. We're all about trusting our gut with intentional design that reflects the values of our clients.

At FATED, we’re creatives for creatives. Dreamers for dreamers. We devise, develop, and maintain brands for those who have amazing ideas, but want help getting it out into the world.

OUR TEAM

KAITLYN PALMQUIST
Founder + Fate Maker

Translation: The visionary turning ideas into visual magic.

Kait’s fate was sealed when…
As a child, Kaitlyn would spend hours expressing her creativity through various mediums, unknowingly charting her path into the design world.

Signs she was meant for this…
✴ Fearless boundary-pusher • ☽ Intuitive collaborator • ◑ Inspired by the interplay of light and shadow • ☄ Master of bringing ideas down to earth

In another life, you’d find her…
Designing dreamy interiors, curating the perfect mix of textures, colors, and vintage finds to create spaces that feel like home

A fated meeting with…
The band joan—to dive into the process behind their distinct sound + aesthetic

Destined to create…
Brands that balance strategy with artistry, breaking convention to reflect each client’s unique vision

CHAYSE HENKE
Visual Storyteller

Translation: The one who brings brands to life through visuals.

His fate was sealed when…
Doodling a comic about turkeys that tell the news (Today’s Turkey™) underneath a self-made bedroom fort late into the evening hours of childhood (7pm).

Signs he was meant for this…
☀ Detail-oriented visionary  ☯ Adaptive creator  ⛫ Inspired by the past  ∞ Master of infinite possibilities

In another life, you’d find him…
On the Mediterranean coast, directing indie films that explore the many corners of the human experience.

A fated meeting…
Life-processing and creative perspective coffee talks Matty Healy.

Destined to create…
Authentic, distinct brand identities through art, type, photo, video, and sound.

ASHLEY KING
Oracle of Strategy

Translation: The strategist weaving magic into digital marketing.

Their fate was sealed when…
Crafting her first successful online campaign, King knew she was destined for digital marketing.

Signs they were meant for this…
✪ Strategic thinker ❣ Analytical yet creative ☻ Inspired by consumer behavior 〣 Expert in multi-channel campaigns

In another life, you’d find them…
Leading workshops on innovative marketing strategies.

A fated meeting with…
Dave Mustaine of Megadeth—to talk music, mastery, and the art of building a legacy that defies expectations.

Destined to create…
Passionate about building authentic brand-consumer relationships.

CALLEN WILLIAMS
Wordsmith of the Fates

Translation: The storyteller crafting compelling brand narratives.

Her fate was sealed when…
Upon smelling her first No. 2 pencil, Callen penned a short story on a piece of pink paper.

Signs she was meant for this…
⌘ Thread-finder • ☁ Dream catcher •❁ Inspired by anything unique • ✎ Distiller of words

In another life, you’d find her…
Living in a forest, running a foraged cottage apothecary, and curing local ailments as the first ever female wizard. Or alternatively just like—being a celebrity’s overly-pampered dog.

A fated meeting…
Conversations over a meal (and maybe some vices) with Anthony Bourdain. Or maybe a think-tank with the world’s oldest tree.

Destined to create…
Some sort of epic tale.

CAITLIN TEMPLETON
Dream Weaver

Translation: The organizer weaving chaos into harmony.

Her fate was sealed when…
As the eldest daughter, she meticulously organized color-coded folders for her sisters, containing scripts and contracts for plays she both wrote and directed.

Signs she was meant for this…
⚖ Keeper of balance • ⛗ Process-driven • ✴ Inspired by the world’s beauty through her camera lens • ┇ Fostering alignment

In another life, you’d find her…
Running a bakery in the Scottish Highlands, wearing a cozy hand-knit sweater.

A fated meeting…
With Greta Gerwig, to discuss her unique and collaborative approach to storytelling.

Destined to create…
A bridge between creative vision and seamless delivery.